Theres cosmetics, pets, mounts and cool gadgets to unlock with loot chests this server has no real money purchases! and automatic VIP rank after 2 days of playtime. The outer 3000 blocks of the world also have PvP enabled, if you want a bigger challenge!
There are also boss mobs to find in the world, make sure to be prepared to take one on! However they do give powerful and unique loot.